On March 3, Pantone introduced 315 new colors and new supporting digital solutions to the Pantone Fashion, Home + Interiors Color System.
Refreshed and restyled for greater utility, Pantone Fashion, Home + Interiors combines the color authority’s palette with new digital solutions that streamline digital and physical color workflows. Officials say that the Fashion, Home + Interiors Color System, newly arranged by color family, makes it easier to find the perfect shade and includes additions in every color, including over 70 new hues of blue and 50 new shades of pink.
Pantone’s new palette was selected to reflect current and future color influences across fashion, home furnishings, and product design, along with the Pantone Color Institute’s trend forecasting, color intelligence, and consumer and client color research. These tools guided the expansion and enhancement of the new color offerings.
“The colors that are influencing design today have evolved to reflect shifting societal views, new technological innovations, and a truly global outlook,” said Leatrice Eiseman, executive director of the Pantone Color Institute. “With the ability to interpret the influence of color on overall consumer psychology, we have enhanced the utility of our Pantone Fashion, Home + Interiors Color System with this new collection of engaging hues, enabling the design community to stay on the cutting edge of color selection.”
The Pantone Fashion, Home + Interiors product suite has helped designers creating products for fashion and home furnishings, as well as related product markets, use the color language to select, communicate, and control color throughout the design process. Additional updates to the system include a refreshed and restyled layout, new colors selected to empower a greater range of expression, and new design technologies designed to create color innovations and increased productivity.
When paired with the new physical color offering, software and mobile apps from Pantone enable seamless integration between digital and physical workflows. Users can integrate Pantone Connect, a color library and palette management ecosystem, directly within design tools like Adobe Photoshop, Illustrator, and InDesign to provide final delivery of color into design files.
“As a global color authority for almost 60 years, designers look to Pantone to meet their color needs, from having the right color palette that will engage and entice their audience to providing efficient solutions that will help them reliably reproduce these colors in their designs,” said Laurie Pressman, vice president of the Pantone Color Institute.
“Expanding and enhancing our color palette and introducing new digital solutions ensures our design clients that they can continue to count on Pantone today and into the future, helping them to transform their creation vision into reality.”